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Toronto

June, 2026

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DIGITAL MARKETING FOR FINANCIAL SERVICES CANADA SUMMIT

Toronto

June, 2026

WHY ATTEND TICKET OPTIONS

20+ HOURS OF INNOVATIVE CONTENT

10+ HOURS OF NETWORKING

30+ TOP FINANCIAL MARKETING SPEAKERS

93% OVERALL ATTENDEE SATISFACTION AT OUR DMFS EVENTS

HARNESS DATA, AI, & CREATIVITY TO DRIVE MEASURABLE GROWTH THROUGH YOUR MARKETING STRATEGY

The 15th Annual Digital Marketing for Financial Services (DMFS) Canada Summit returned in June 2025! The event brought together senior marketing leaders within the financial services industry of Canada. Professionals joined and:

  • Discovered how to [osition marketing as a critical business driver by adopting agile methodologies, cultural shifts, and data-driven strategies to enhance efficiency and impact.
  • Gained actionable insights on utilizing AI, predictive analytics, and customer data to drive personalized experiences, optimize campaigns, and improve marketing ROI.
  • Learnt how to implement advanced approaches to media mix optimization, performance tracking, and maximizing ROI through smarter budget distribution and data-driven insights.
  • Uncovered new techniques for creating impactful content that resonates with audiences across multiple channels and new platforms.

 

The DMFS Canada Summit features speakers from leading financial services brands, such as JPMorgan Chase & Co, TD Bank, Questrade Financial Group, PWL Capital, and IG Wealth Management.

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UNPACK MARKET, TECHNOLOGY, & CONSUMER TRENDS TO ELEVATE YOUR BUSINESS STRATEGY

Attendees joined sessions where they:

  • Transformed marketing into a growth engine through agile teams and metrics that matter with HomeEquity Bank.
  • Navigateed generative AI use cases and change management with the help of JPMorgan Chase & Co.
  • Learnt to drive brand connection with authentic content in a crowded media landscape with PWL Capital.
  • Discovered how Insurely blends data, brand, and behavioural insights to drive engagement and loyalty.
  • Leveraged existing resources to attract more customers today by learning to do more with less with MaxMyInterest.
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HARNESS THE POWER OF AN IN-PERSON WITH A VIRTUAL EXPERIENCE PLATFORM

This hybrid experience was specially designed to help attendees capture the most value possible! Attendees:

  • Expanded their networks with a larger audience and broader attendee reach.
  • Built connections through one week of pre-event virtual networking.
  • Consulted industry experts by scheduling in-person or virtual meetings.
  • Connected with peers using AI matchmaking tools based on shared interests.

Access on-demand sessions and content anytime, anywhere.

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Featured Speakers

View 2025 Speakers

Chris Hewitt

Global Head of Brand, Digital Marketing & Marketing Technology, Former Canada CMO

Sun Life

Katy Dugal Simpson

Chief Marketing Officer – The Callaway Black Group

Northwestern Mutual

Kate Brown

Chief Marketing Officer

Insurely

Selina Wang

Vice President, Marketing Programs, Payments

Chase

Akif Unal

Vice President, Growth Marketing

TD Bank

Margaret Adaniel

Vice President, Digital, Marketing & Communications

CIBC

Leanne Nullmeyer

Assistant Vice President, Marketing, Mass Affluent

IG Wealth Management  

Stella Ladizhinsky

Former Managing Director, Brand & Marketing Strategy

Questrade Financial Group

WHO ATTENDED?

INDUSTRIES:
Banking
Credit Unions
Investment, Asset, and Wealth Management
Insurance
Lending
Cards and Payments
Fintech

ROLES:
C-Suite/ SVP/ VP/ Director/ Manager of:

FUNCTIONS:

Marketing

Marketing Operations, Marketing Strategy, Digital Marketing, Customer/Client/Consumer Engagement, Social Media, Content, Brand, Media, Communications, Creative, Advertisement, Product Marketing, SEO, SEM, Growth, and more!

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Testimonials

Encouraging to see innovative and creative ways to solve the issues, constraints and challenges in a highly regulated industry. It’s nice to get out of your comfortable home environment to meet peers face to face, who have new and inspiring ideas.

SVP, Digital Marketing & Content StrategyBank of America

The wealth of experience at the conference is amazing. If you are in the Digital Marketing field for Financial Services, this is one of the must-see, must-attend conferences.

VP, DigitalMacquarie Banking and Financial Services

One of the best parts about events like this is actually getting to hear case studies, instead of the op-ed pieces you can read about in a blog. Really seeing the strategy go through with the analytics and results has been very helpful for us.

Digital Marketing StrategistLincoln Financial Group

The content and speakers exceed my expectations!

Chief Compliance OfficerOxford Financial Group

It was a great experience. It was really interesting to hear different perspectives on what is a bit of a niche industry and niche practice. I’ve been to other marketing conferences that are a bit more broad, so I felt like at this particular conference I was able to write down a lot of key takeaways that I can implement in what I do every day.

Vice President, Strategy & ResearchState Street Global Advisors

Excellent quality of presenters. Good variety of topics around digital issues, even beyond marketing.

AVP, StrategyStandard Life

The speakers have been great … Brainstorming and gathering different ideas and approaches to figure out where to go next to be a leader and provide the experience we want all our customers to have.

AVP - Product MarketingHorizons ETFs

SPONSORSHIP

Connect with an unparalleled network of senior executives looking to invest in impactful data solutions.

ACCESS MEDIA KIT

Get the media kit for sponsor benefits, audience info, and branding opportunities.

SPEAK AT THE SUMMIT

Be part of this leading data event, promote your triumphs, and share your lessons learned.